Chucheng's official flagship store officially opens the delivery mode!
The first batch of Chu Oranges in 2022 has departed from Chu Orange Manor, the only planting base of Chu Oranges in Ailao Mountain. After strict picking and screening standards, they will be sent to users all over the country while they are fresh. As the only official Tmall direct-operated store of the Chucheng brand, the flagship store will always stand at the front line of sales, build a bridge for communication between consumers and the brand, safeguard the rights and interests of consumers, and strive to bring consumers authentic Chucheng quality, and at the same time We will continue to do a good job in counterfeit supervision, continuously upgrade Chucheng’s anti-counterfeiting technology, and work with the platform to fight counterfeiting so that consumers can enjoy authentic quality.
Abnormal weather caused problems, Chu Cheng is still solving problems
The abnormal weather in 2022 is also a great challenge for the oranges in Ailao Mountain. April is the stage of fruit cell division, and oranges will grow rapidly at this stage, but in April this year, the average temperature in Ailao Mountain was 2-8 degrees lower than in previous years, and the annual effective accumulated temperature was 800-900 degrees lower; However, in July when there should be plenty of rainfall, Ailao Mountain, which is located in the dry and hot valley, has not been looking forward to the heavy rain for a long time.
The abnormal weather and the high temperature that cannot be lowered have brought huge challenges to the accumulation of sugar in the fruit. After discovering the problem, the technicians of the Chucheng Base began to strengthen the water and nutrition management of the fruit. After the later efforts, the oranges were finally released. The quality has returned to a qualified level, and the taste of this year's Chu Orange will be more sour than in previous years.
There are no Chu Oranges outside the Chu Orange Manor, and the quality depends on the origin
There are no Chu Oranges outside the Chu Orange Manor, and even the soil only ten miles away from the base cannot grow the smell of Chu Oranges. The "Chu Orange Manor" located in the depths of Ailao Mountain in Yunnan is the only planting base of Chu Orange. It is above 800 meters above sea level, close to the Ailao Mountain National Nature Reserve, far away from the hustle and bustle of the city, and there is no industrial and mining enterprise within 20 kilometers. The continuously improved soil has fertile nutrients accumulated over the past two decades. A clean and sufficient water source is guaranteed, and such a hard-core geographical advantage cannot be enjoyed in other places.
20 years of accumulation, more than 16 years of tree age, more than 200 days of growth, each one is naturally mature on the tree. Sweet and slightly sour taste, full of three seasons of natural fruit flavor, refreshing orange fragrance, the more you taste, the more "wonderful" orange is.
Chucheng’s picking standards are more than strict
At the beginning of November, "Chu Orange Manor" was busy picking. Before the official picking, it was necessary to test the sugar acidity of the fruit in different areas, and only the areas where the test results met the standard could start picking. At the same time, the positions of different fruits of the same tree are detected. From the color of the peel to the sugar-acid ratio, the first ripening is picked first, and the later ripening is picked. An orange tree needs 4-5 times to be picked according to the difference in light and orientation. .
The picked fruits are pre-screened manually to eliminate some defective fruits such as cracked fruit, severe wind damage, and spotted fruit, and then loaded to the factory. The intelligent sorting system checks the sugar content, defects, fruit weight, and fruit quality of Chu oranges. Color and other dimensions to filter. Finally, the infrared sugar scanner detects the sugar content of the fruit. The NIR full-transmission detection technology detects physiological indicators such as puffy skin and moldy heart disease without damaging the fruit, and screens out unhealthy fruits. Only oranges that have passed the customs can be posted Marked out, become a real "Chu Orange".
When Chucheng starts shipping in 2022, the growth of the three seasons is only for the delicacy of this season, and the official flagship store of Chucheng will share the natural and good taste with you.