Recently, City Convenience Hotel under Dongcheng Group settled in Kashgar, Xinjiang for the first time, and City Convenience Kashgar Banchao Ancient City Store officially opened. The location of the hotel is superior, and it is only 15 minutes' walk from the ancient city of Kashgar, a national 5A-level scenic spot. The ancient city of Kashgar is one of the largest existing adobe buildings in the world, and it is also the only well-preserved labyrinth city block in China. The ancient city of Kashgar, which has a history of more than 2,100 years, integrates architectural culture, humanities and arts, and houses famous attractions such as the Id Kah Mosque and the Kashgar Grand Bazaar.

City Comfort Inn Kashgar Banchao Ancient Town

City Comfort Inn Kashgar Banchao Ancient City Branch Lobby

The place of watchman on the Silk Road in the past dynasties, and the gate of the western frontier of China today.

Kashgar is located in the hub of the "Silk Road". As the gateway to the west of the motherland, it has become an internationally renowned commercial port and has built a complete industrial chain of "food, accommodation, travel, shopping and entertainment" as a strategic pillar industry to support the revitalization of the cultural tourism industry. With the popularization of the Internet and the "equalization" of the consumption awareness of the whole people, more and more consumers are willing to pay a brand premium for better products and experiences. The market urgently needs brands and products that can meet consumption upgrades in sinking markets. As the main economical brand of Dongcheng Group, City Convenience Hotel, with the core value concept of "sleep better", covers the basic accommodation needs of the sinking market with high-end economical hotel experience with high requirements and standards, providing urban convenience hotel in Kashgar The rapid opening of the market in the region has laid a solid foundation.

Rooms at City Comfort Inn Kashgar Banchao Ancient Town

Focusing on products for 16 years, the original intention of "sleep better" in urban convenience hotels has not changed

Since its establishment in 2006, City Convenience Hotel has opened more than 1,500 hotels (including preparations), covering 31 provinces and cities. The brand focuses on the brand concept of "sleep better" and the product concept of "more" and is committed to creating a high-end economical accommodation brand that meets the needs of the general public. Match the demand of the sinking market.

City Convenience Inn Kashgar Banchao Ancient City Store has 69 stylish guest rooms, and specially set up audio-visual rooms to provide consumers with a unique movie-watching experience. The room is equipped with independent WiFi, 24-hour hot shower system, aromatic bath set, wide-screen TV and other facilities to create a comfortable and comfortable sleeping environment. The hotel is also equipped with a laundry room, parking lot, etc. City Convenience Hotel sets up multiple scenes in the hotel by focusing on the continuously upgrading core accommodation needs of the public, and brings consumers a comfortable and convenient living life with the dual needs of space enjoyment and performance exploration. .

City Comfort Inn Kashgar Banchao Ancient Town Store Recreation Area

Dongcheng Group adheres to the brand concept of "Let the public traveler spend less money and live better" and embraces the mass hotel market. Dongcheng Group seizes the opportunity of the recovery of the cultural and tourism industry in Northwest China and deeply cultivates along the Silk Road to ensure "vertical deep cultivation, The focus and implementation of the strategy of inter-provincial replication will expand the new layout of the northwest market while strengthening the central China market, and tap the consumption potential of the sinking market. The successful landing of City Convenience Hotel in the ancient city of Kashgar has added new splendor to Dongcheng Group.