In Yuncheng in September, the autumn is high and the air is crisp, the clouds are light and the wind is light. Yuncheng, Shanxi Province held a tourism development conference and the 29th Guan Gong Cultural Festival was successfully held from September 21 to 23. The theme of this year's Guan Gong Cultural Tourism Festival is "Promoting Guan Gong Culture and Promoting the Development of Yuncheng". The activities include: the opening ceremony, a symposium on "Guan Gong Culture and National Spirit", an art exhibition on the theme of Guan Gong culture, and a pilgrimage ceremony for Guan Gong, the global Chinese martial artist. The opening ceremony of the movie "Guan Gong" and the book launch ceremony of "Why Guan Gong Is So Red" were held simultaneously.

The Global Chinese Martial Saint Guan Gong Pilgrimage Ceremony brought together Guan Gong believers from Beijing, Shanghai, Tianjin, Hong Kong, Macau, Taiwan, Malaysia, Thailand, France, Vietnam, the Philippines, Singapore and other countries in the largest existing Jiezhou Guan in the world. Temple of the emperor, and jointly worship the saint Guan Gong who spans the three religions of Confucianism, Taoism and Buddhism.

This tourism festival is co-sponsored by the Propaganda Department of the Shanxi Provincial Party Committee of the Communist Party of China, the Yuncheng City Committee of the Communist Party of China, and the Yuncheng People's Government. The aim is to promote the advantages of the famous city and build a strong tourism city, make every effort to cultivate the cultural tourism industry into a strategic pillar industry, promote the transformation of Yuncheng from a high starting point and high-quality development, and comprehensively open up a new situation for the economic rise of Yuncheng in the new era.

In the integration of history and reality, culture and tourism, Yuncheng cultural tourism has ushered in a new round of important strategic opportunities for great development, great improvement and great leap. As the "ancestor of Wu Temple", Xiezhou Guandi Temple attracts thousands of believers from all over the world to worship it every year. Yongji Guanque Tower and Pujiu Temple are famous at home and abroad; Wulaofeng is majestic and fairy-like; Ruicheng Shengtian Lake and Pinglu Sanwan swans dance and sing; Yongle Palace is the three ancestral homes of Quanzhen Sect One of them: Yuanqu Lishan meadow with flowers and waterfalls singing freely; Wanrong Li's courtyard shows truth, goodness and beauty; Wenxi Pei's family, 59 prime ministers assisted the government and 59 generals protected the country and the people. It is related to the Yellow River as "Gonghou Yimenxiu, the world has no two Pei"; Nuwa (baby) repairs the sky, the Yellow Emperor fights Chiyou, Yao Wang visits the virtuous, Shun cultivates Lishan, Yu digs the dragon gate, Dayu controls the water, Qin and Jin are good, etc. are related to the Yellow River The historical allusions and beautiful legends all happened in Yuncheng. These are the invaluable wealth that history has given to Yuncheng people, giving Yuncheng a unique advantage in cultural tourism.

As the hometown of Guan Gong and the richness of Chinese excellent traditional culture, the Yuncheng Municipal Party Committee and the Municipal Government have always insisted on carrying forward and inheriting Guan Gong culture as their unshirkable responsibility and cultural mission, and continued to hold Shanxi Yuncheng Guan Gong Cultural Tourism Festival to dig deeper into the era of Guan Gong culture value, widely disseminated the spirit of loyalty and integrity of Guan Gong, and effectively enhanced the influence and popularity of Guan Gong culture and the urban soft power of "Guan Gong's hometown in Yuncheng, Shanxi".

It is also understood that the passenger flow of Yuncheng Airport in 2018 can reach 2.3 million passengers, the average daily arrival and departure of the train station can reach 40,000 passengers, and the highway network density ranks among the top in Shanxi. Yuncheng's tourism market has been improving year after year and continues to heat up. From January to August this year, the number of tourists and total tourism revenue achieved rapid growth of 25% and 27% respectively. At the same time, in line with the general trend of mass tourism and all-for-one tourism, firmly establish a new concept of resources, Yuncheng speeds up the construction of major cultural and tourism projects, further strengthens the status of cultural tourism as a strategic pillar industry, and strives to pass the two five-year Thanks to our efforts, the cultural tourism industry accounts for more than 8% of the city's total economic output, and the number of employees reaches 500,000, making it a new carrier for open development, a breakthrough for transformational development, and a new engine for high-quality development. Through the "three festivals and three meetings", Yuncheng's historical and profound cultural image, the ecological image of green water and green mountains, the open image of inclusiveness, the image of prosperity of people's livelihood and well-being, and the image of a modern civilized "urban" are comprehensively displayed.

The 5,000-year history has given Yuncheng inexhaustible rich cultural ore, endless Chinese stories to tell, and inexhaustible tourism gold. It has great potential and unlimited business opportunities. Liu Zhihong, secretary of the Yuncheng Municipal Party Committee, said at the tourism conference that at present, the municipal Party committee is leading the people of the city to unite and make concerted efforts to build the "Universiade Yuncheng", and sincerely invites domestic and foreign insight, strategic investors, and industry elites to cultivate culture together The tourism market, together with the people of Yuncheng, will create a national all-for-one tourism demonstration zone, and work together to write a new chapter in the reform and development of Yuncheng's cultural and tourism industry.